Presented by Brett D. Ruffing, Sr. Director, Communications and Public Affairs, NRMCA
GO BOLD - GO STRONG - GO CONCRETE
This presentation provides a deep dive into NRMCA's Build with Strength initiative and how there's a consistent message about concrete's strength, durability, safety and long term value. It will provide understanding of the needs of different decision maker groups and how to provide them with information they need to make concrete the material of choice for their next building project. The presentation will look at the tools available to YOU such as the Concrete Design Center, education programs and other collateral and how to use them to your advantage!
About Our speaker: Brett Ruffing is the Senior Director, Communications and Public Affairs at the NRMCA. He leads the communication efforts for Build with Strength campaign aimed at educating the design/build and code communities about the benefits of concrete construction in the low to mid-rise sector and in general. He is a graduate of the University of Louisville and is a certified pervious concrete technician and LEED green associate.
